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Posts Tagged ‘google’

Every day’s a school day

Lesson #1

Bonjour mon ami,
Unfortunately that is about as far as my French goes. But it’s not for lack of trying; it’s more for a lack of teachers.
Since leaving university, JFGI has become the typical response to most questions I’ve asked. So the purpose of this regular post is to encourage everyone to become a teacher [...]

Swampround

Welcome to swampround, our regular new round-up of stuff that’s caught our collective eye in the wonderful world of the web recently (not as painful as it sounds).
We hope you enjoy our collection of cool, weird and interesting stories from the digital world. Feel free to comment or let us know if there’s something you [...]

A bug in the apple – Why Apple and Google are on the same side when it comes to Flash.

Steve Jobs (apparently) doesn’t like Adobe. He called them lazy and says that Flash is buggy and causes systems to crash.  Flash is notoriously slow on a Mac and in its 3 year existence the iPhone has never supported it, now it appears the iPad won’t support it either.  Apple lovers better get ready to [...]

Google Chrome. Your new favourite web browser?

Remember the days when you thought Internet Explorer was the only thing you could use to get on t’internet? Mozilla’s Firefox was the 1st browser to seriously challenge the monopoly. In more recent times a browser from Google (a monopoly in its own speciality – search) has launched another worthy browser – Chrome.
Enter Chrome
It was [...]

Buy Valium online from Easy Bus?!

With Christmas and 2009 now behind us and a new year (and decade) upon us, I thought I would do what many others do at this time of year and look at booking a holiday for 2010.
Having settled on my destination and the London airport I will fly from, I started looking at options for [...]

The need for real time search

Google is a beast of a search engine. It holds billions of pages and searches them within half a second. For all this immense data it often falls behind on one aspect – what is happening right now?
Twitter is slowly taking some of Google’s thunder as a search engine in its own right. Why? It [...]

Furthering our digital education with Kieron Matthews (IAB)

At swamp, we love learning, we love opinions and we love having a debate.
We’ve been ‘doing digital’ for a long time, but we will always be continuing our digital education. The Internet is constantly evolving and
swamp runs BrahmTech for our whole full-service agency, Brahm. We have talks from people within swamp and also from companies [...]

Why being able to track post impression conversions with Google doesn’t matter

On Thursday last week, Google announced that they are now able to track post impression conversions on the content network (Google’s network of websites that accept ads). This means that all conversions attributable to online display rather than just click conversions will be counted.
Definitions:
A ‘conversion’ is when a visitor to your website does a [...]

Bing tests new PPC ad formats

Microsoft is launching a pilot this month testing new PPC ad formats on Bing using logos and favicons embedded in the listings (reported by Mediapost yesterday). Microsoft are hoping that these new formats will make the PPC ad more “visually appealing”  to the consumer and will encourage digital agencies like ourselves to spend more of [...]

How to Track Twitter Campaigns with Google Analytics

It seems like just about every business is jumping on the Twitter bandwagon. Whether this is right for your business or not; tracking the success of it is essential.
Google Analytics is one of the most widely used web tracking programs today and while it is not the main one we recommend at Swamp; it has [...]