Welcome to swampround, our regular new round-up of stuff that’s caught our collective eye in the wonderful world of the web recently (not as painful as it sounds).
We hope you enjoy our collection of cool, weird and interesting stories from the digital world. Feel free to comment or let us know if there’s something you [...]
Posts Tagged ‘google’
Swampround
Buy Valium online from Easy Bus?!
With Christmas and 2009 now behind us and a new year (and decade) upon us, I thought I would do what many others do at this time of year and look at booking a holiday for 2010.
Having settled on my destination and the London airport I will fly from, I started looking at options for [...]
The need for real time search
Google is a beast of a search engine. It holds billions of pages and searches them within half a second. For all this immense data it often falls behind on one aspect – what is happening right now?
Twitter is slowly taking some of Google’s thunder as a search engine in its own right. Why? It [...]
Furthering our digital education with Kieron Matthews (IAB)
At swamp, we love learning, we love opinions and we love having a debate.
We’ve been ‘doing digital’ for a long time, but we will always be continuing our digital education. The Internet is constantly evolving and
swamp runs BrahmTech for our whole full-service agency, Brahm. We have talks from people within swamp and also from companies [...]
Why being able to track post impression conversions with Google doesn’t matter
On Thursday last week, Google announced that they are now able to track post impression conversions on the content network (Google’s network of websites that accept ads). This means that all conversions attributable to online display rather than just click conversions will be counted.
Definitions:
A ‘conversion’ is when a visitor to your website does a [...]
How to Track Twitter Campaigns with Google Analytics
It seems like just about every business is jumping on the Twitter bandwagon. Whether this is right for your business or not; tracking the success of it is essential.
Google Analytics is one of the most widely used web tracking programs today and while it is not the main one we recommend at Swamp; it has [...]
Facebook’s plan for Online Domination
Whilst I was melting in Turkey last week I read a good article in American Wired about the impeding showdown between Google and Facebook.
Facebook is apparently planning to pull the rug out from under Google’s feet. This is part of a long term strategy to change the way people use the internet and shut the [...]
